Mahimker and Peters initially focused on utilizing biometrics and facial recognition software to personalize the educational experiences of students, but they later abandoned the focus on hardware to focus more on the in-game software. Mahimker and Peters published Prodigy initially under the label of SmarTeacher, Inc. Mahimker sought to address, in part, what he saw as the lack of appeal of most educational software aimed at children. The game began development as a school project by University of Waterloo engineering students Rohan Mahimker and Alex Peters. To participate in these quests, players must correctly answer math problems to cast spells. These quests usually involve battling monsters in different areas of the in-game map. The player takes the role of a wizard, who, whilst undertaking quests to collect gems, must battle against the Puppet Master. Prodigy Math or Prodigy Math Game is an educational fantasy massively multiplayer online role-playing game (MMORPG) released in 2011 by Prodigy Education. Prodigy has attracted criticism due to excessive in-game advertising for membership and the freemium aspects of their games. Although each game is standalone, both are accessible through a single Prodigy account. It is the developer of the 20 educational video games Prodigy Math, a roleplaying game where players solve math problems to participate in battles and cast spells, and Prodigy English, a sandbox game where players answer English questions to earn currency to gain items. Its co-CEOs and founders are Alex Peters and Rohan Mahimker. Prodigy Education, Inc., formerly Prodigy Game, is a Canadian educational technology company focused on game-based learning.

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